The Sales Playbook Series – Your Ultimate, Reliable Guide to Sales Success

Written by Aven Cole, The Sales Playbook Series is a unique, no-nonsense, experience-driven guide designed to help sales professionals break through barriers and achieve their goals. With over 25 years in the sales industry, Aven has seen it all—especially the confusion and contradiction that often come from sales managers who constantly change direction. This book isn’t about them; it’s about YOU!

If you’ve ever felt stuck, frustrated, or unsure about how to advance to the next level in your sales career, especially when faced with the confusion and contradictions that often arise from sales managers who constantly change direction. This book is your answer. Packed with practical strategies and real-world insights that you can start using today, The Sales Playbook Series simplifies the sales process into five easy-to-follow, color-coded books, each covering a key stage of the sales journey. Whether you need one or all five, this series is your roadmap to success.

#1 The Sales Playbook - RED – Strategies to Win at Sales#2 The Sales Playbook - Blue – Prospecting Strategies for Business Development Success#3 The Sales Playbook - Green – Solutions Selling! Questions That Drive Sales!#4 The Sales Playbook - Purple – The Art of Objection Handling:#5 The Sales Playbook - Orange – Closing Techniques for Winning the Sale!

Once you remove all the fluff and fillers used to fill books, you will notice how much easier it is to follow and understand what the writer is actually saying.

There will be no more second-guessing, no more scratching your head trying to understand what you just read, and no more re-reading multiple times, wondering. What did I just read?

Clear, actionable steps to help you close more deals and achieve your goals. You’ve got this!